Grady Laird, President and Co-Founder of Grady's Cold Brew
THE BUILDING OF A COLD BREW BRAND
Grady's Cold Brew is a New Orleans–style cold brew that started as a Bottled Concentrate back in 2011, now available in Ready to Drink, and Brew-it-Yourself interpretations. Roasted, blended, and brewed in NYC. We cold brew a special blend of coffee, chicory, and spices for 20 hours, resulting in a velvety-smooth cup with every pour.
Working with the oldest purveyors of coffee in New York City, Porto Rico Importing Co. Grady’s uses some of the finest specialty coffee available. All coffee is traceable back to the farm through the Direct Trade sourcing standard. This allows for the coffee to be produced to its highest potential, bought responsibly, and roasted carefully. Simply put, we brew with the best possible coffee. You know, like coffee grown in incredibly fertile, volcanic soil.
Grady’s NOLA Cold Brew has a creamy mouthfeel with tasting notes of chocolate and caramel. The use of chicory is what makes the coffee NOLA style and gives it a natural, subtle sweetness. Adding our signature blend of spices emboldens and deepens the flavor profile where many other cold brews fall flat.
The company started like any great food and beverage company - in a kitchen somewhere in Brooklyn. Working in production at GQ, Grady started slinging his signature brew in the elevator banks at Conde Nast. Word spread quickly and soon people were hounding him for their fix. It wasn’t long before Grady’s Cold Brew received the highly covetable GQ feature and Grady quit his day job. Partnering with co-founders Dave and Kyle, the three hustled to brew and distribute all week and gain exposure selling iced coffee by the cup at Smorgasburg on weekends.
Fast-forward to 2017, and we're all moved in to our new 15,000 sq. ft. brewery in the Bronx. It’s a wonderland of stainless steel tanks and machinery that will allow the company to maintain premium quality, while growing in volume.
We're thrilled to have you along for the ride and will continue to produce a product that Grady is proud to put his name on.
Dave Sands, Co-Founder taking the company van, Queen V, out for a spin.
(Left) Dave and Grady with the one-and-only Queen Vanetta. (Right) Building out our stainless steel wonderland of a brewery in the Bronx.
Kyle, Dave, and Grady, Co-Founders, with their Texan delivery truck, Riggins. Yes, that
(Left) BrewCo, our second of three facilities where all the magic happened from 2012 - 2016. (Right) Original bottle design, claimed by the designer himself, Tom Alberty.
Grady and Dave, Co-Founders, selling coffee to the people of Smorgasburg in 2011 with the help of Grady's son and heir to the cold brew throne, Mack.